We believe that the store-level data is a rich source of information, best mined by the clients themselves. It is delivered using Oracle Sales Analyzer. Users can retrieve pre-aggregated data, or create their own custom made breaks (eg "Outlets with Coolers" ) and run them in seconds. The new breaks recalculate both additive and non-additive measures on-the-fly.

Trended data is still there, but the emphasis naturally changes from monitoring trends to analysing what drives sales.